DOJA CAT x
BH COSMETICS

Packaging Design | Launch Campaign Creative Direction + Design

For Doja Cat's first ever beauty collaboration, I conceptualized and designed all the packaging artwork for primary and secondary components of 30+ SKUS. As lead designer of the launch campaign, I conceptualized the creative direction for product photography, as well as graphic design direction for all print and digital assets across various platforms including social media, email and press.