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Los Angeles, CA | rachel@process-progress.com

WEALTHY WITCH

Branding | Art Direction | Graphic Design | Illustration

A brand that helps us recognize the natural magic that exists within each of us. Feminine without being too girly. High-end, but also honest, inspiring, and approachable. Custom hand-drawn graphics and typographic elements, paired with a modern feminine font. Dynamic custom icons and textures for endless possibilities.

Rachel was so attentive, really understood my message and what I'm about, and created work-of-art branding to represent it. She really listened to me, took my feedback, worked with the visual inspiration I provided and created something totally next-level. The entire process was immensely enjoyable. Her attention to detail and obvious care for the work come across so strongly, and I can't wait to keep sharing the unique and magical creations!

- Natalie Taggart,

  Founder + Owner Wealthy Witch